Ensogo has launched a new billboard campaign in Bangkok, Thailand. The billboards feature a series of quick response codes that promote deals for luxury products and services.

The daily deals site put up its billboards at the Thonglor BTC station. The location is deemed appropriate as it is frequented by Ensogo campaign’s target market: Bangkok’s jet-setters and frequent travelers. These billboards promote luxury-related products, from golf clubs to vacations.

If you have a website, good. If you already have a blog, that is even more fab. But if the last update that you have done to your website is, let’s say, 5 years ago, it is NOW time to go and update your website. Why? You need to make it more mobile-friendly, that’s why.

In a recent study, it was found that more than forty percent of those who were interviewed have previously accessed a website or clicked on a link on their mobile phones or mobile devices and were led to a website which was not mobile-friendly.

Oink might be a weird name for a reviews app, but apparently it works. Oink is a great app that allows you to easily rank everything around you.

You must be thinking that it is yet another review app. So what?

But while it is a review app per se, it differs from other apps. Whereas other apps make your review of a restaurant or a coffee shop, Oink forces you to review a particular dish in the restaurant or a certain frappuccino in the coffee shop.

A few months back, we reported that AT&T has given up on its proprietary datamatrix code and embraced QR codes. AT&T has been using their own codes for quite some time and we said that the need for a different code scanner, as well as having to pay to get the scanner was more of a hindrance than an advantage for AT&T.

QR codes follow a certain standard and are free to create and develop. So as a marketer, why do you need to spend time and money in coming up with a new type of code?

It seems that we were right in thinking that with the popularity of QR codes, other type of datamatrix codes would not be necessary. Even Microsoft seems to agree now that they have included a QR code scanner into their tag feature. The technology giant also announced that on top of QR codes, they will also support near-field communication technology.

We all know the problem about graffiti. It’s dirty, it’s disrespectful to the property of others, it’s obstructive, and, if it is done over a mural or a specific wall art, it’s destructive. It’s vandalism in its lowest form.

So what do you do if a mural on your wall gets spray-painted at by the modern-day vandals?

You can put a QR code on it. Just like what has been done in Vancouver, British Columbia when a mural sponsored by the city as a deterrent to graffiti ended up defaced with an ugly spray painted symbol.

During the first few days of December, the total number of mobile apps available online have reached 1 million. Yes, that's right, we now have more than one million apps that work on Android, iOS and other platforms!

Mobile apps have made it possible for people to use programs and services that were once exclusive only for desktop computers, and made it usable on mobile devices. Before, if you wanted to update your Facebook status or play games, you would need to boot your desktop computer to do so, but now, you only have to reach for your phone.

If you are tired of Instagram, why not get another photo app for your iPhone?

Snapseed allows you to transform and enhance everyday photos into masterpieces. You can also share it with your friends on Facebook, Twitter and Flickr, or send it via e-mail.

One of the best features of Snapseed is that you can improve your photos with just one tap using its Auto Correct feature. But if you are not satisfied with the results, you can fine tune it to your heart's content with the Tune Image feature.

It’s really nice to know of government bodies and private organizations who share information and technical know-how related to QR codes with others. Take for example the town of Camden, in Maine, which hosts a seminar on QR codes for the benefit of its small businesses. 

Just recently, the Better Business Bureau, or BBB, of Kansas, is also lending people a hand and is helping inform and educate them about these two-dimensional matrix bar codes. The BBB of Kansas offers tips about QR codes, which are seen almost everywhere – from advertisements, to store window displays, to real estate signage, to product packaging.